Apple Innovation Throughout the Years

Apple Innovation Throughout the Years

Celebrating more than 40 years as a technology company, Apple has had its ups and downs.  But since first launching from a single computer built by its founders in 1976—as Apple Computer Inc—the company has grown to become one the most profitable, influential, and powerful companies in the world.


Steve Jobs and Steve Wozniak founded the company Apple Computer Inc after Wozniak built the very first personal computer, in a garage in 1976.  He developed a keyboard (probably modeled after a typewriter) and included the ability to connect the computer to a television, which would act as a monitor.  At the time, Jobs priced the Apple I computer model at $666.66.


Apple launched The McIntosh computer—yes, named after the type of apple—as the first to feature its own graphical interface.  While computers had been in use for some time, those known to the general public were industrial, typically employed for automation tasks. The McIntosh, on the other hand, was marketed as a small business and home use tool.  Jobs priced this model at $2,495.


Throughout the 1990s, Apple had already started to expand its product development into personal entertainment and media (digital cameras, CD players, etc). But Steve Jobs reined in the expansion to focus on desktop and laptop computers around 1998, launching the remarkable iMac to be an aesthetically pleasing competitor to the boxy personal computers on the market at the time.


In 2001 Jobs wanted more control of how Apple products were presented and sold to the public.  Thus, he launched two Apple stores on May 2001, one on each major coastline—to accustom users to his new vision.

Around the same time, Apple launched the industry defining mp3 player: the iPod.


Apple was certainly not the first company to develop a cellular phone but they might be the only non-phone company to accomplish such a paradigm shift.  And with that, the mobile communication era was born, along with it, the development of peripheral technologies like Primecables apple charging cable, headphones, and video cables.


Soon after the popularity of mobile devices took off, mobile application development started to take off as well. And with that, Apple launched the App Store to make it easier for iPhone users to get access to the specialized programs specifically engineered to improve daily life.


Tablets were always a novelty product, but Apple really made a solid attempt at bringing this market mainstream with the iPad


Finally, “wearable tech” is the next frontier, and Apple is already leading the charge with the Apple Watch.